Png I. Managerial economics. - 4th ed. - Abingdon; New York: Routledge, 2012. - xvii, 364 p.: ill. - Ind.: p.358-364. - ISBN 978-0-415-80948-1  Место хранения:   022 | Институт экономики и организации промышленного производства | Новосибирск

Оглавление / Contents

List of figures ............................................. ix List of tables ............................................. xii About the author ........................................... xiv Acknowledgments ............................................. xv Preface .................................................... xvi Part I 1 Introduction to managerial economics .......................... 1 2 Demand ...................................................... 17 3 Elasticity .................................................. 36 4 Supply ...................................................... 54 5 Market equilibrium .......................................... 81 6 Economic efficiency ........................................ 101 Part II 7 Costs ...................................................... 119 8 Monopoly ................................................... 144 9 Pricing .................................................... 168 10 Strategic thinking ......................................... 190 11 Oligopoly .................................................. 218 Part III 12 Externalities .............................................. 242 13 Asymmetrie information ..................................... 265 14 Incentives and organization ................................ 288 15 Regulation ................................................. 311 Answers to selected progress check and review questions ....... 331 Notes ...................................................... 355 Index ...................................................... 358